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Ah, the sweet smell of victory for bowlers. It's *** clean strike or *** perfect game, but there's *** new smell on the lanes. I think it smells great. Does it smell good? Yeah, sure it does. What does it smell like, you know? Tobacco. Well, actually the smell is black cherry and yes it is coming from the bowling ball. I think there's 11 different smells. Smells like orange, blueberry, and chocolate, and those smells do sell. The scented balls are made by Storm Bowling, whose owner used to make bowling ball cleaners. He found out that by adding scent to the cleaners that made the product, uh, smell better when he was done. There is enough smell in every ball to spare for at least 10 years if not longer. And you can really tell when you're drilling on what the fragrance is, and these balls don't just smell good, they perform. 15 top professional bowlers use the scented storm balls. You know this whole scented bowling ball thing is unique. It's obviously catching out, but I think they need to consider *** more practical application for the scents in *** bowling alley. How about some scented bowling shoes? And who says you have to actually bowl with *** scented ball? You could just buy it for the smell if you want. We need one for the car, the car, what would you do with it in the car? Make it smell better. We recommend you don't do that. After all, bowling balls are temperature sensitive. What would you like to have *** bowling ball scented like? Roses, roses. I don't think they have that they have roses. But at least now, win or lose, you can leave the bowling alley smelling like *** rose. Brian Roach, News.